The Associate Research Manager is part of the Client Service team in their office and in a larger office will belong to a specific Client Service Team.
Their primary responsibility is to work with senior managers to serve as a liaison between Kantar and its clients, with responsibility for appropriate high levels of service to those clients.
Manages the total research needs of a regular client and / or a set of minor clients by supervising all projects undertaken, generating new projects, and developing close business relationships.
Undertakes innovative or new research concept applications under the guidance of the AMD Director. May champion standard packaged products.
Supervises all aspects of a client’s project assigned to Research Associates, Executives and Associate Manager / s.
Knowledge and Skills Required :
College graduate in any of the following Communication Research, Marketing, Statistics, Math, Economics, Psychology, Sociology, Mass Communication, Management or any related discipline.
Working knowledge of various statistical and analytical techniques is an advantage.
Proficiency in SPSS or other statistical tools is an advantage.
Proficient in MS PowerPoint, Excel and Word
Demonstrates intellectual and professional integrity.
Demonstrates leadership and generates teamwork across functions.
Good networking skills and service orientation.
Innovative, adaptable and flexible.
Able to manage multiple projects at the same time.
Articulate at conveying ideas, both oral and written.
Good presentation skills
Good in numbers, attentive to details
At least five (5) years work experience, either in qualitative or quantitative research.
People Leadership :
Assists with training and provides guidance to junior team members
Provides technical advice to junior members of his / her team
Acts as a liaison between the Client and Kantar on project-related issues with supervision, ensuring that their needs are being met
Developing ability to build client relationships
Day to day involvement with client projects, including questionnaire design, liaison with project management, data analysis, interpretation and development of recommendations, preparation of presentation of findings, liaison with CSS
Undertakes client presentations while accompanied by senior account team members
Demonstrates some marketing knowledge and applies to working relationships with clients
Assists in developing new business amongst existing clients and actively begins to identify and report back all potential leads with clients
Develops individual job costs, monitoring job costs throughout the project and ensures profitability, with some supervision
Works on / drafts and attends business pitches / proposals
Builds and develops a good working knowledge of key Kantar tools and techniques
Able to take all projects through to analysis. Clear differentiation between description and analysis
Identifies patterns in the data, applies logic checks, looks for a story in the data, hypothesizes about the findings, thinks about what the conclusions in the data might mean and what the implications are
Is able to use different types of analysis ways of looking at data and types of statistical tools
About Kantar TNS
Kantar TNS advises clients on specific growth strategies around new market entry, innovation, brand switching and stakeholder management, based on long-
established expertise and market-leading solutions. With a presence in over 80 countries, Kantar TNS has more conversations with the world's consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world.