Online Manager
14d ago

Business Intelligence

Develop short and long term eCommerce strategy and roadmap in line with Brand and Affiliate strategy

Identify market opportunities to grow online revenue generating channels

Analyse online marketing budget and online advertising spend by channel and Brand to maximize ROI

Conduct competitive and market analysis

Provide eCommerce education and advice to Brands and share best practices within the Region and Affiliates

Operational Effectiveness

Liaise with Global, Regional and Affiliate stakeholders to establish and manage eCommerce activities

Build and maintain relationships and communication channels with Brands and Corporate teams

Manage information and cross-functional communications to support better decision making

Effectively communicate issues and learnings to key stakeholders

Manage multiple vendor and agency relationships

Tracking & Reporting

Conduct weekly or monthly business reviews with Brands and Affiliates

Evaluate eCommerce campaign and spend effectiveness

Analyze and explain site metrics trends and recommend analytics-driven changes to Brands Campaign Management

Plan, manage and execute eCommerce programs and campaigns across Affiliates

Take ownership of Brands’ consolidated annual, quarterly and monthly campaign calendars

Define business requirements, operational metrics and key performance indicators for campaign measurement

Proactively identify and resolve issues and roadblocks that arise during the course of campaign execution

Execute and analyse campaigns to ensure and maximize effectiveness and produce optimal ROI

Project Management

Take business ownership of new site launches and functionality enhancements

Key liaison between Brands, Affiliates and partner teams

Work Experience :

At least 3 years’ experience in eCommerce or Online Marketing gained from a consumer-focused Brand, eCommerce provider or digital agency practice

Experience with luxury or prestige industry related brands is a plus, but not mandatory

Regional work experience would be viewed favorably

Candidates with less relevant experience will be considered for Assistant Manager, Online.

Attributes :

Able to work with people at all levels across the organization

Skilled at influencing opinion to accomplish business goals and objectives while maintaining strong interpersonal relationships

Decisive, can make sound decisions in the face of pressure

Extremely detail orientated with strong sense of work prioritization

Outgoing, proactive, fast-learning, independent and innovative

Flexible and able to deal with ambiguity

Able to work effectively with teams spread across multiple geographies and time zones

Travel : Yes, 5 % of the Time

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