Content Marketing Specialist
eWave
Manila, Philippines
5d ago

Specialists in industry disruption, eWave is an independent digital transformation agency with commerce at its core. Using service design thinking, we have an unwavering commitment to delivering experience-driven digital reinvention that inspires deeper relationships between brands and their customers.

Partnering with brands such as Nike, Canon, Coca-Cola Amatil, and Nestle, we work on some of the most exciting and innovative digital projects in the APAC market.

Our team is our strongest asset, and together, we’re reimagining consumer needs using methods that bring our clients closer to their customers than ever before.

We’re thinkers, we’re creatives, we’re technologists, and we’re looking for people to join us on our journey.

THE ROLE

Create, develop (write, edit and proofread) and manage engaging content in a variety of platforms to effectively reach the desired target audience and marketing goals :

Articles, Whitepaper, Blogs

Emailers / Newsletter

Videos / podcast

Internal communications

Research content, market trends and customer-related topics to ensure that content is relevant and appealing.

Ensure that SEO and SMO strategies are effectively implemented.

Build a following on social media.

Generate leads with the right messaging framework, cta on copies and in the funnel

Ensure customer engagement, brand consistency and a positive customer experience across all content

Manage content calendar and distribution - ensure that the content remains consistent across all platforms.

Collaborate with internal / external teams to plan and develop content for each stage in the marketing funnel and customer life cycle, style and layout and ensure the timely delivery of assignments

Track customer and content analytics and generate reports and presentations.

Raise brand awareness and monitor web traffic and metrics to identify best practices.

Keep up to date with content trends, customer preferences, and advancements in technology to draw audience’s attention

Use CMS / CRM and other marketing tools to analyze traffic and engagement metrics

Ensure compliance with law (e.g. copyright and data protection)

Track customer feedback and generate ideas to increase customer engagement

THE CANDIDATE

Bachelor's degree in literature, journalism, marketing, communications, or similar.

A minimum of five years of experience in content creation, marketing, communications, or similar.

A portfolio of published work.

Hands-on experience with content management systems such as WordPress, Drupal, and Joomla.

Experience with social media management especially Linkedin

Basic technical knowledge of HTML and web publishing

Hands-on experience with CRM / Marketing / Email marketing tools such as Hubspot / ActiveCampaign / Mailchimp / Mailite, or other similar platforms.

Good knowledge of various content platforms such as social media, blogs, and online publishing media.

Strong understanding of content practices such as SEO, SMO, and PPC.

Excellent written and verbal communication skills, demonstrable creative writing skills

Good attention to detail, organizational and time-management skills

Good to have :

Experience in e-commerce and technology / trends related to it (Salesforce, Adobe Commerce, Commercetools, Marketplacer, Akeneo)

Experience in B2B companies or agencies

Experience in writing about tech solutions

THE BENEFITS

Enjoy While Working With Us :

  • Remote Work Opportunities with an ultra-flexible working culture
  • Professional Mentoring Program with Semi-Annual Performance Review, 360 Feedback and Individual Growth Roadmap
  • Multiple learning opportunities and professional certification programs
  • Working as a part of a Global team in a Multicultural Environment
  • Unlimited Paid Annual Leave (after first 12 months of employment)
  • Gifted Birthday Leave
  • Rewarding Compensation Package
  • Dare to be different!

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