The Programmatic Account Strategist supports the definition of processes / SOP and supply business rules and procedures as needed.
He / she validates the requirements and deliverables based on the defined SLA / SOW. He / she also gives recommendations to campaign managers and clients can set up campaigns for success : performance and reach.
BA / BS degree or equivalent relevant experience
3-5 years' experience in digital / online advertising, agency project management, and / or mobile or related environment
In depth knowledge of AudEx Systems, End-to-End process and tools to be able to navigate around the system for acurate investigation and data gathering, in order to provide accurate and specific recommendations to the client.
Set up and review campaign creative in accordance to client standards / service level
agreement against the acceptable formats in Basis / CDSP, Simpli.fi, DFP and FBBM.
Manage and Optimize campaigns using Basis / CDSP, Simplifi and FBB. Familiarization of order management and reporting platforms such as Jobtraq, Titan, IDEA, iAims, FBBM and Tapclicks.
Generate keywords from the Google Keyword Planner.
Reports the order volume and their statuses on a daily / weekly basis to Team Leads.