Consumer Insights - Sr. Manager UFS SEAA
Unilever
Taguig, Philippines
5d ago

Business context : Unilever Food Solutions (UFS) is the €2.5bn+ foodservice division of Unilever. It leads the dynamic Food Service market across its categories and has ambitious growth objectives, marketing a range of professional food and beverage products and services to operators across 22 Multi Country Organizations (MCOs) in 72 countries.

UFS is accelerating its digital transformation to fuel growth through data driven and technology enabled Go-to-Market (GtM) capabilities.

Our ambition is to reach to 2.5 million operators by 2022 via an online & off-line contact strategy. The focus of UFS marketing and sales is to engage with chefs & customers through an integrated communication system via visits by sales representatives and digital touchpoints like the UFS.

com website / Webshop, segmented & personalized campaigns and UFS apps. The new roles of marketing & Customer Development teams are more integrated in the digital ecosystem and are vital for a great operator & customer experience.

Main purpose of the job : The Senior CMI Manager will play an instrumental role in ensuring that the voice of the operators is brought into our business decisions.

He / She will be expected to strengthening the research resources and networks and building research capabilities in the cluster team in order to fuel business growth and land strong business impacts.

Core Responsibilities : Champion the data insights and analytics for Unilever Food Solutions customers & operators to drive sound business decisions Lead in the design and delivery of Analytics Roadmap for Projects, enhancing organizational intelligence Centralize data systems and platforms and oversee end-to-end execution of automation projects Enable cluster leadership team to identify high impact growth opportunities through insight integration and strategic influencing Improve Operator Experience (CX) via deep understanding of the trends and needs of operator experience, and implement effective measures and tracking Transform how insights and trends are captured in the business by bringing outside-in and developing new research capabilities Enhance the overall credibility and effectiveness of the AAME CMI team through team coaching and capability building Qualifications : Bachelor's degree in BS Management Information Systems, Marketing or any related Business Course A data scientist with solid experience (at least 8 years) in setting up CRM and leads generation initiatives preferably within the Consumer goods or Banking industry With strong data management and analytics skills Project Management expertise in uplifting and improving automated insights Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities.

We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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