Go-To-Market Manager
Makati City, Metro Manila, Philippines
1d ago

The Global Partner Solutions (GPS) team plays a critical role in achieving this mission. We’re positioned right at the intersection of customers, hardware partners and channel partners.

We work closely with our external ecosystem and internal business groups to deliver amazing customer experiences powered by Microsoft Windows, Office, Azure, and Windows Server.

Opportunities in GPS are expansive because we span the entire product lifecycle - from incubation, prototyping and portfolio planning to the design-in, sell-in and sell-through motions that touch consumer and business customers.

We’re also driving innovative IoT solutions and helping companies with their digital transformations. All of this wraps up under our special charter of working with partners to build and sell Intelligent Edge devices and solutions that empower everyone to achieve more.

As a member of our team, you’ll be part of growing a multi-billion-dollar business and charting new areas of innovation.

If that appeals to you, it’s an exciting time to be here in GPS.

In the Device Partner Solution Sales (DPSS) Team, we drive growth for Microsoft and our partners through strategic expertise, customer obsession and execution excellence in marketing and selling our winning portfolio of devices and solutions.


The DPSS Go-To-Market (GTM) Manager will be on point to develop the region’s end to end GTM planning efforts that enable our device, OEM distribution and reseller partners to expand their business, align with Microsoft’s strategic objectives, deliver maximum return on investment for our co-marketing spend and successfully grow core businesses and incubate new ones.

The GTM Manager will oversee the commercial category product planning and execution for Windows, Pro, Education, Server and Office products and maximizing marketing spend across LoB to achieve both operational and transformation objectives.

This role is essential in driving the digital transformation through partners and bringing the Modern Workplace, Apps & Infra and Data & AI solution areas to life by showcasing how third-party devices enable customers to harness the power of Microsoft cloud solutions.

We need strong regional leaders to look holistically across our device and channel partner GTM motions and structure our marketing execution, regional investments and partner capability development plans to drive revenue results and build future business growth.

By joining this team, you will play a vital role in the continued growth of the Modern Workplace business, a multi-billion-dollar business!

1. Drive Regional Plan and Identify Growth Opportunities

  • Achieve / exceed activations targets for Win 10 Pro and Education.
  • Achieve / exceed Windows Server and Office SMB revenue target.
  • Identify growth opportunities across local teams and lead team through the execution and measurement of impact for results.
  • Grow and / or maintain Windows share through partners and internal stakeholders.
  • Ownership of revenue and scorecard metrics to DPSS and the A14 M&O teams
  • 2. Drive end to end marketing plan and investments to meet business objectives

  • Drive the full funnel marketing plan to enable the partner ecosystem to embrace new capabilities to sell devices and solutions while delivering against revenue and scorecard targets
  • Own and drive investments; orchestrate program alignment internally and externally. Achieve ROI through partners and internal stakeholders.
  • Report results / learnings

    3. Transform how we sell devices and services with partners

  • Drive the appropriate attach, cross-sell, and up-sell of Microsoft services and introduce new sales motions such as CSP, DaaS, Hybrid Server, Sure Step, etc.
  • to transform the partner ecosystem

  • Identify and cultivate ecosystem partners able / willing to transform, develop long range growth plans to achieve transformation objectives.
  • 4. Advocate the Modern Commercial Story across partner and internal sales teams

  • Advocate the Commercial story, enable local sales teams to tell the commercial devices, Office, and Server story externally
  • Establish key internal partnerships with modern workplace teams to synchronize strategies and maximize investments. Work with CMO, Microsoft 365 PMMs, Microsoft Education counterparts, One Commercial Partner, and SMC teams.
  • Deliver partner and market insights on product, program, campaigns and transformation performance through the WW DPSS rhythm of business (RoB)
  • 5. Bring out the best in our people to achieve team and organization priorities

  • Modeling : Live the culture, values and leadership principles. Share your management philosophy with your team and make it real through your words and actions.
  • Coaching : Enable others’ performance. Build management skills by completing your learning path and development opportunities.
  • Caring : Empower others to discover, connect, and grow. Have healthy, candid conversations (Connects, Perspectives, 1 : 1).
  • Qualifications

  • 10+ years relevant commercial experience in Sales / Category / Marketing / Supply Chain Mgmt
  • Proven expertise in business management. Success in scaling existing business models and building new business for growth (business / channel development, entrepreneur, change management)
  • Proven ability to build and drive strong partner relationships, you can become your clients trusted advisor
  • Executive communication skills with the ability to influence internally and externally
  • Thriving in ambiguity and challenging status quo
  • Background in PC hardware and / or the commercial hardware channel, a plus
  • Travel required, 25-50% depending on role location
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