When creating content, content specialists conduct research to enhance their content. This may also include identifying relevant topics, fact-checking, and analyzing sources to generate information.
Write and Edit Content
After researching, content specialists write content. They maintain an appropriate tone in their writing, adhering to their employer’s style guide.
When editing, content specialists check for errors in grammar, punctuation, and style.
Coordinate with Writers and Designers
Working with writers and designers, content specialists ensure that their work meets company standards. They regularly communicate with writers and designers to develop content and ensure that deadlines are met.
Content specialists have an eye for detail. They are adept and finding content that appeals to their consumers, and they produce accurate, high-quality work.