Develop and execute content strategy for Thread, ZALORA Philippinesâ€™ online magazine
Plan online magazine content calendar based on onsite campaigns, seasonality, current events, and trends
Create compelling and relevant content and write / edit articles related to fashion, beauty, lifestyle, and entertainment, also optimizing content for search engines
Cover events for ZALORA and our partners and conduct interviews for feature articles
Build and manage a network of internal and external contributors
Develop content syndication agreements with partners
Create and manage content for ZALORA webpages for search engine optimization (SEO)
Understand and utilize various website and analytics platforms to achieve daily objectives
Provide in-depth analysis and reporting for key SEO initiatives
Collaborate and communicate across local and regional marketing channels (campaigns, onsite, CRM, social media, PR, and partnerships), as well as external stakeholders (brands and industry partners)
Contribute to multi-channel marketing campaigns and special projects as needed
Bachelorâ€™s Degree in Marketing, Communications, Creative Writing, Journalism, Business, or equivalent
Outstanding writing and editing skillsâ€ can research and write about different topics and edit other peopleâ€™s work for grammar and style
Interested in fashion, beauty, lifestyle, and pop culture and keeps abreast of current trends
Ability to multitask and meet deadlines while being meticulous and detail-oriented
Proficient in MS Excel, understands social media, and is generally tech-savvyâ€ can pick up on new tools quickly
Experience in graphic design, photography and / or video editing is a plus
The ZALORA Story
ZALORA exists for the millions of fashion consumers in Asia seeking a shopping experience focused on their unique styles, trends and fit.
As Asiaâ€™s leading online fashion destination, ZALORA was founded in 2012 and has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Hong Kong and Taiwan.
ZALORAâ€™s localised sites offer an extensive collection of top international and local brands as well as our own in-house labels across apparel, shoes and accessories for men and women.
ZALORA is part of Global Fashion Group, the worldâ€™s leader in online fashion for emerging markets.
ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals.
Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.