Wavemaker | Senior Precision Activation Executive
Manila, Philippines
4d ago


Reporting of the role

This role reports to the Precision Activation Group Head for Wavemaker Philippines.

Overview of the Job

As a Senior Precision Activation Executive, you report directly to the Precision Activation Group Head and work together with the Precision Planner to implement digital campaigns on self-serve ad platforms and coordinates with online publishers while monitoring and optimizing these campaigns to deliver the KPIs and objective stated in the media plan.

He / She serves as a coach and mentor to junior buyers.

3 Best Things About the Job :

  • Puts you at the forefront of digital advertising and digital measurement
  • Opportunity to hone digital skills and knowledge across the spectrum of digital channels / platforms, through interacting and learning from our different digital specialists
  • Opportunity to coach and mentor junior members of the team in terms of digital skills
  • In three months :

  • Implemented digital campaigns of well-known brands in the country
  • Worked on campaign performance reports by collecting performance data from different digital publishers
  • In six months :

  • Ran effective yet efficient digital media campaigns
  • Recommended and implemented campaign optimization steps to deliver KPI results
  • In twelve months :

  • Established performance benchmarks for his / her set of clients
  • Responsibilities of the Role

  • Digital Ad Operations
  • Campaign implementation, monitoring, optimization, and reporting
  • Implement all cascaded standard procedures and best practices on their campaigns. (e.g., campaign setup, brand safety measures, weekly dashboard screenshots, etc.)
  • Timely submission of campaign implementations, reports, and other deliverables.
  • Ensures that digital campaign performance and spend is regularly on track in delivering the set KPIs
  • Supervises and guides junior members of the team on completing campaign deliverables.
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