Event Marketing Executive
Snaphunt
Makati, Philippines
5d ago

The Offer

  • Work alongside & learn from best in class talent
  • A chance to accelerate your career
  • Great financial rewards
  • The Job

    You will be responsible for :

  • Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
  • Creating and managing all marketing material and collateral in line with brand direction.
  • Implementing online marketing activities including Social Media, SEO / SEM, demand generation, leads generation, etc.
  • Tracking effectiveness of various campaigns and course correcting as required.
  • Managing communications spend and working with vendors and agencies, to create and / or localise communications and marketing activities and develop supporting assets.
  • Leading the planning and implementation of PR and initiatives related to the brand.
  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages.
  • Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
  • Using A / B testing to optimise digital marketing performance.
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.
  • Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
  • Developing and managing the editorial calendar to ensure deadlines are met.
  • Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
  • Managing relationships with external marketing agencies.
  • Ensuring consistency of brand voice, style and tone across all content.
  • Skills Required :

  • You have at least 1 year experience ideally in Content Management, Digital Marketing or Marketing Communications within Professional Services industry.
  • You have the ability to develop engaging content for a wide range of audiences.
  • You are a creative marketing professional, preferably with a strong content creation and writing background.
  • Experience within would be a strong advantage.
  • You pay strong attention to detail and deliver work that is of a high standard
  • You are highly goal driven and work well in fast paced environments
  • You are a self-starter and demonstrate a high level of resilience
  • The Employer

    Our Client is in the business of Corporate Events, operating in the B2B (business-to-business) environment and servicing corporate entities of varied Industries.

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