Senior Marketing Executive
Globibo
Manila, Philippines
2d ago
source : Bossjob
  • RoleMarketing; Senior Executive LocationPhilippines Metro ManilaThis role is currently a work remote role, but we would require the talent to report to an office based in Makati in the near future Your ImpactThe Marketing;
  • Senior Executive will be responsible for developing content & driving market specific email campaigns across the region.

    The talent would report to the Director of Sales, Philippines. Driving Mail Marketing Campaigns- 80%(a) Managing the company’s email campaigns and communicating company service offerings through email marketing(b) Develop & clean up database of emails for lead generation(c) Analysis of current email marketing campaigns and making recommendations for improvement(d) Managing trigger email campaigns throughout the customer lifecycle to maximise sales.

    e) Carrying out segmentation of the database and implementing remarketing strategies.(f) A / B Testing on various email campaigns to establish the most effective.

    g) MVT Testing on email marketing campaigns.(h) Tracking and reporting on email campaigns in order to guide improvements.

    Telemarketing- 20%Based on the warm leads generated via email marketing campaigns,(a) Pro-actively reach out to these new contacts via phoneto understand their business requirements & needs(b) Generate face to face meetings with contacts with our regional sales colleagues(c) Collaborate with regional sales colleagues to develop and refine outreach strategies, tactics, and pitches Your Career PathIn this role, you would learn how to· Collaborate with an international sales team to drive & develop interesting email marketing strategies· Drive and conduct customized marketing & call campaigns according to our diversified services· Reach out to (regional) potential clients from various industries to share about how our services would address their business needs Your Benefits· Base Salary : 25K- 30K php / month· Attractive Incentives (Appointments set)· Solid Induction Programme with personal mentor· Best functional training program in the industry· Personal Development Plan with weekly coaching and external trainings· Flexible Working Arrangements Your Potential Profile· You have prior experience in email marketing / similar role (ideally 2 years), ideally within the professional services industry· Excellent written communication and copywriting skills.

  • You will be extremely analytical and be able to translate complex data into actionable and profitable email marketing plans& strategies· Optimistic, Curious, Perfectionistic· You possess a bachelor’s degree in Marketing, business administration to relevant· You are fluent in English & one other regional language preferred· You are an extroverted & enjoy speaking with strangers via the phone· You possess the ability to think out of the box &come up with creative solutions
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