Senior Social Media Specialist
ARCADIS Belgium nv
Makati, Metro Manila, Philippines
1d ago

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At Arcadis we focus on attracting, retaining and developing people who share our passion and commitment to improve quality of life.

In return we offer you the opportunity to transform your world and the world around you, that could be through client work, upskilling yourself, championing equality and inclusion or getting involved in charity work, to name just a few.

Our people value different perspectives, they care about the sustainability of our planet and dare to shape the future.

One of our core values is people first’, and supported by our Lovinklaan foundation, we invest in you for the long term, to ensure you reach your full potential.

You’ll have the opportunity to own your career and work on industry-defining projects, finding solutions to real challenges that make a difference to people’s lives.

You’re encouraged to have a growth mindset and are given the space to develop personally and professionally, building a flexible career that works for you.

Role description :

The Senior Social Media Specialist will be mainly responsible for the execution of social media strategy and managing global & regional social media pages.

Role accountabilities :

Responsibilities of this role include, but are not limited to :

Campaign Delivery

  • Execution of the social media strategy : manage the social media calendar, working closely with content strategy and social media strategy.
  • Publish and advertise content (texts, pictures, videos, etc.) to our social media channels, including LinkedIn, Twitter, Facebook, Instagram, YouTube, etc.
  • Paid advertising

  • Can support paid media team with execution of paid advertising campaigns on LinkedIn campaign manager and Facebook Business Manager
  • Social Media Management

  • Monitor and manage incoming message on our social channels
  • Content delivery

  • Briefing in asset requests to design team
  • Drafting copy for social shares
  • Preparing and managing global social media content calendar
  • Requesting content from stakeholders
  • Reporting / Analytics / Optimization

  • Prepare reports on channel performance, content performance, and campaign performance and translate them into recommendations and action plans.
  • Project Initiation / Management

  • Assist stakeholders in gathering, analyzing, and identifying campaign requirements; ability to gauge the complexity of the request
  • Ability to translate campaign requirements to identify Eloqua assets that are needed for production
  • Coordinate the work estimates and negotiate turnaround time within the team.
  • Provides status updates on report development, raise issues encountered, and adjust the timeline as appropriate
  • Community Management

  • Communicate insights and best practices to the regional and global teams
  • Social Media support answering and handling ad hoc queries & troubleshooting from regional Social teams.
  • Implement and improve guidelines for content creation, content distribution, and social engagement
  • Keep the social media team up to date about current and upcoming trends in social media and regional social activities
  • Continuously perform competitive research and monitor trends
  • User Management and Governance

  • Generate user accounts for new social media team members
  • Provide user training as required by regions
  • Regularly update user reports and conduct review with regions as necessary
  • Platform Development

  • Support Team Lead in developing modules, guides, and process documents
  • Identify and provide suggestions for continuous process improvement
  • Work closely with third party suppliers to identify issues in platforms, and how to maximize the use of platforms.
  • Qualifications & Experience :

    Requirements :

    Education : Bachelor’s Degree in Marketing, or any Business-related courses

    Job-Related Experience : 4-5 years of cumulative experience in social media marketing, managing social platforms including LinkedIn, Twitter, Facebook, Instagram, Twitter, and Social Media Management Software

    Specific knowledge :

  • Setting up social ad campaigns on different social platforms
  • Social Media Management Tools (Coosto or similar social tooling software)
  • Web / Social Analytics (Google Analytics, LinkedIn Campaign Manager, Coosto)
  • Content curation and Copywriting
  • Content Planning
  • Reporting / Analytics
  • Intermediate knowledge in MS Office applications (Word, Excel, Outlook, and PowerPoint)
  • Skills :

  • Analytical mindset with attention to detail
  • Good with numbers and capable to create insights on how to optimize our content strategy
  • Up to date with the latest trends and best practices in the digital
  • Excellent project management skills and a pro-active attitude
  • Strong attention to detail
  • Effective time management skills
  • Excellent communication skills & English
  • Hands-on mentality, takes accountability, curious nature, continuous improvement driven both when asked for as well as on your initiative
  • Why Become an Arcadian?

    Our work with clients has a direct impact on people’s lives and on the planet. We make moving, living and belonging in cities safer, more resilient and more sustainable.

    By partnering with our clients as responsible custodians of our earth's resources, we can create a sustainable planet.

    We continue to think of new ways to make positive impacts and create better experiences for people; data driven and digital solutions have become part of the Arcadis DNA.

    Working together with clients and using techniques like design thinking, we can get to the heart of our clients’ most pressing challenges and work together to solve them.

    As a global business, we have committed to support five of the UN’s Sustainable Development Goals to ensure that our projects contribute to a better and more sustainable future for all.

    But it’s not just the work that we do on client projects that benefits communities and our planet. As a global business, we are committed to making a positive impact to society by supporting local communities where we operate.

    To help protect our planet, we monitor and measure non-financial information to inform business decisions and reduce our own environmental impact as part of our commitment to be net zero carbon as a global company by 2030.

    Our Commitment to Equality, Diversity, Inclusion & Belonging

    We want you to be able to bring your best self to work every day, which is why we take equality and inclusion seriously and hold ourselves to account for our actions.

    Our ambition is to be an employer of choice and provide a great place to work for all our people.

    Transform Your World

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