About the Role
As a Campaign Manager, you will be responsible for working with well-known brands and clients in order to build and deploy digital marketing campaigns across Adobe Campaign.
Working closely with the client Marketing team members, as well as key internal resources and external partners, the Campaign Managers primary responsibilities will be to create, execute and optimise multi-faceted campaigns in email marketing.
Managing campaign execution across various digital channels, delivering high impact email and SMS campaigns on-time and with flawless execution.
Using insights and customer intelligence, the Campaign Managers will execute end-to-end programs and deliver remarkable results.
Building, deploying and reporting on email campaigns
Manage planning, execution, ongoing reporting, quality control, approvals and optimisation of email campaigns (manage internal analytics and dashboards, provide optimisation and real time targeting recommendations) including design an implementation test plans (A / B and mulitvariate)
Own all aspects of trafficking, optimisation, and troubleshooting with a sustained focus on efficiency and scalability
Report campaign results regularly and provide recommendations to leadership and key stakeholders
Provide enablement to clients on using campaign platforms
Our ideal candidate will possess the following experience and attributes :
Highly experienced in using Adobe Campaign
5+ years of direct digital marketing experience,
Experience planning, delivering, and executing, email campaigns
Experience providing insights and campaign optimisations / recommendations
Ability to manage multiple projects under time pressure while maintaining strict attention to detail
Highly motivated self-starter with the ability to act independently
Demonstrated ability to build strong working relationships with internal and external partners
Knowledge of SQL a plus