Social Marketing Officer
dswd
NCR, Ph
16d ago

Job Description Job Summary : Under the direct supervision of the Regional Program Manager and the Regional Information Officer, with close coordination with the National Social Marketing Officer,the Information Officer III (Regional Social Marketing Officer) plans, directs, and implements KALAHI CIDSS-

  • NCDDP’s regional advocacy strategies to increase awareness on the NCDDP; build support among different stakeholders through various avenues of communications, increase public awareness on the program;
  • and does other related tasks that may be assigned from time to time. Job Outputs : 1. Communication and advocacy plan 2.

    Implementation plan 3. IEC materials 4. Stories / articles Primary Tasks : 1. Develop and implement a regional communication plan to increase public awareness and build support for KALAHI CIDSS-

    NCDDP among the program’s multiple stakeholders at the regional level 2. With the RPMO, produce materials that will be used both internally and externally to provide updated information on the KALAHI CIDSS-

    NCDDPfor briefing and promotional activities 3. Submit monthly development stories with accompanying photos, quarterly implementation report of regional social marketing activities, and produced communications materials to the NSMO 4.

    Write / package development stories, news articles, features stories, and other information materials for public information purposes 5.

    Utilize various outlets (i.e. print, TV, radio, Internet) to promote the gains of KALAHI CIDSS-NCDDP to increase public awareness of the program by way of production of news articles, features stories, press releases, events, and other information materials and activities 6.

    Monitor the release of stories on the NCDDP by various media outlets at the regional level 7. Conceptualize, develop, and / or outsource the production of IEC materials for KALAHI CIDSS-

    NCDDP and ensure that these are relevant, of high quality, and disseminated to intended users 8. Work closely with the Regional Information Officer in designing and conducting appropriate materials and activities promoting KALAHI CIDSS-

    NCDDP that are in line with the DSWD’s image, Social Protection Agenda, and Strategic Goals, as well as the region’s Change Management Plan 9.

    Coordinates / engages with media practitioners

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