Senior Product Manager - Gastroenterology
Abbott
Taguig City, Philippines
6d ago

This Senior Product Manager position will contribute to the company revenue by maximizing BD opportunities and help maximize the profitability of the brands by implementation of strategic and tactical marketing programs to expand brand presence and drive business objectives.

As part of the cross functional team, this position will provide input into the Strategic and Tactical plan.

Direct Reports : 0

Key Areas of Accountability

1. Perform financial forecasting of product trends, categories to support strategic business plan to propel the company growth as well as maximize market opportunities.

2. Support the development and implementation of the product strategy that ensures achievement of business goals and drive growth both from organic and new product launches.

3. Responsible in gathering critical data and insights from important stakeholders which would help develop an annual marketing plan.

4. Develop and implement promotional campaigns and materials to aid the salesforce in selling the brand.

  • 5. Collaborate with sales force and medical department to develop patient programs that are in line with strategic direction;
  • leveraging these programs to support market expansion.

    6. Prepare product forecast and monitor inventory levels regularly to ensure availability of stocks.

    7. Ensure assigned projects are on budget and delivered accordingly to plan.

    8. Communicate effectively within the organization to ensure the motivation and alignment of sales force and other stakeholders to achieve product objectives.

    9. Build productive business relationships with Key Opinion Leaders and Influential customers across the country.

    10. Participate in training sessions conducted and recommended by the company.

    11. Strive to consistently uphold Abbotts core values.

    12. Undertake, critically analyze and react to marketing research exercises as required

    13. Execute other duties as may be required by the direct manager and other superiors in the organization

    Job Specification

    Knowledge & Experience :

  • Managerial experience in sales / marketing.
  • Insight into internal and external customers
  • Business Development
  • Competencies required :

  • Must have intense attention to details, able to work in a team environment, good organizational skills, and has a multi- tasking ability
  • Strong communication skills
  • Influencing and Leadership Skills
  • Project management
  • Analytical skills
  • Strategic thinking
  • Strong communication skills
  • Influencing Skills
  • Leadership Skills
  • Project management
  • Basic knowledge in sales and trade
  • Strategic thinking and visioning
  • Presentation and Negotiation Skills
  • Minimum Qualification :

  • College education - preferably Marketing or Business Management Graduate
  • At least 3 years Marketing experience
  • With strong background in Gastroenterology
  • Preferably with exposure in business development
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