Digital Marketing Officer (Shopify Experience is a must) 7457
Microsourcing Philippines Inc
3d ago

Job Description :

Microsourcing Philippines Inc. is looking for a passionate, self-motivated Senior Digital Marketer (with Shopify experience) with an eye for detail to develop, implement, track and optimise our digital marketing campaigns across all digital channels, in line with company objectives.

  • Your primary focus is planning and executing strong, innovative digital marketing campaigns using SEO, SEM, display advertising, email marketing, e-
  • commerce and other techniques to grow awareness, grow brand advocacy, promote products and, ultimately, increase sales.

  • In this role, you will be responsible for the creation of all digital content for all digital campaigns, across all digital platforms in-
  • line with the marketing strategy, leveraging the brands style guides to produce engaging, exciting and relevant material.

  • In addition, you will be responsible for our social media presence and managing our website, ensuring both platforms are always updated with relevant, engaging content, while always looking to improve the end-
  • to-end customer experience.

    Qualifications :

  • At least 3-5 years of experience in a digital marketing role
  • Must have experience in Shopify platform
  • Wordpress, Google Analytics SEO and any analytical tools (such as Google Analytics, NetInsight, Omniture, WebTrends) are highly regarded
  • Demonstrated ability to work across multiple digital channels
  • Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns
  • Proven ability in identifying target audiences and devising targeted digital campaigns that engage, inform and motivate
  • Experience in optimising landing pages and user funnels
  • Experience in setting up and optimising Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Delivering and interpreting post-campaign reports and using insights to inform strategies
  • Experience in managing and maximising the digital marketing budget
  • Experience with web design and E-marketing processes is essential
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Can work in Eastwood City, Libis, Quezon City on a dayshift schedule
  • Apply
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