Digital Marketing Specialist
Trend Micro
Pásig, Philippines
1d ago
  • Build and execute digital marketing strategy together with Campaign Leads and Project Leads to identify future opportunities for content marketing enhancement.
  • Generate, edit, publish, and share daily content (original copy, images, videos) for blog and social that builds meaningful engagement and encourages target audiences to take action
  • Create social media calendars and syndication schedules
  • Continuously improve content by capturing and analyzing digital marketing data / metrics, insights and best practices.
  • Collaborate with regional partners to manage campaigns and other initiatives
  • Develop more social media follower and engagements.
  • Desired Experience and Skills

  • At least three years’ experience in digital marketing.
  • Excellent content direction and editing (photo, video, text)
  • Strong digital marketing analytics tools’ knowledge and background
  • Strong communication and coordination skills
  • Highly creative with experience in identifying target audiences and creating digital campaigns that can engage, inform, and motivate.
  • College degree holder, preferably in Communications, Information Technology
  • High interest and proficiency in computing security, the Web, and surrounding technologies
  • Project management experience with coordination skills a plus
  • Technical writing skills an advantage
  • Knowledge in Adobe Photoshop, and Adobe Illustrator an advantage
  • Creative, and able to express ideas with confidence
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