Online Marketing Manager
The Knowledge Group
Legazpi, Philippines
6d ago
source : Bossjob

Work at our Legazpi, Albay office, at NCR, or at your home office

Job Description

  • Manage direct marketing efforts of the company.
  • Manage outside SEO, paid search and social media consultants.
  • Devise direct marketing campaigns in line with the organization’s marketing strategy and across all direct / email marketing channels.
  • Send targeted campaigns based on lead scoring and maintain lead database.
  • Manage direct marketing budget and evaluate campaign expenditure against leads to ensure maximum ROI.
  • Record and analyze all campaign results and produce reports to be circulated. Qualifications :
  • Graduate of Marketing, Advertising, Public Relations, Communications and other related courses.
  • Experience in campaign management within a direct marketing environment is an advantage.
  • With strong understanding of email marketing technologies and with solid project management skills.
  • With working knowledge on digital marketing systems and few different CMS platforms like WordPress.
  • Capable of analyzing and optimizing data.
  • Well-versed in paid social media advertising.
  • Knows how to engage with people and turn them into sales opportunities.
  • With understanding on the dynamics of marketing channel.
  • Can execute and analyze marketing campaigns.
  • With excellent content creation and writing skills.
  • With the ability to think objectively.
  • Creative and analytical thinker.
  • With excellent communication skills both oral and written.
  • Can beat deadlines and work under time pressure.
  • Can work remotely and on a flexible schedule.
  • Creative, innovative and with strong analytical and problem-solving skills.
  • Highly organized and attentive to details.
  • Can work in a collaborative environment and self-motivated.
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