Social Media Manager
Digitas
Makati, NCR, PH
5d ago

Job Description

  • Collaborates with key team members to generate new content or curate existing content for client's channels, including articles, photo galleries, videos, infographics, blogs, social media posts, animations, etc.
  • Facebook, Instagram, Twitter, Youtube)

  • Provides guidance and expertise on social media and communications best practices. Advises and counsels on innovative social content during communication planning.
  • Facebook, Instagram, Twitter, Youtube)

  • Regularly monitors and measures content performance. Work closely with analytic and insights team and makes recommendations to enhance content performance.
  • Share performance and competitor reports with client on Daily, Weekly and monthly bases. (Report mainly generated by Data team, Insight and recommendation added by content lead)
  • Overseeing content and community management performance and matched with client KPI. (Engagement Rate, Response time, Content Frequency)
  • Stays current on social / digital storytelling best practices and emerging trends. Shares knowledge with team and other key team members.
  • Organizes and facilitates integrated social content planning sessions.
  • Manages content review and approval process based on client's channel requirements. (Facebook, Instagram, Twitter, Youtube)
  • Coordinates all steps of the content development process from ideation to development and distribution. Direct manage social executive team overseeing publish content and community management on client's social media channels.
  • Facebook, Instagram, Twitter, Youtube)

    Qualifications

  • Min. 4 to 5 years of experience as a Social Media or similar role
  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Great leadership skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal, presentation and communication skill
  • Preferably with Google Analytics certification
  • Additional Information

    Applicants with an advertising agency background will be prioritized.

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